Category: Blog

08 Nov 2015

Don’t guard your ideas. Grow them.

A lot of people are convinced that ideas are everything. They believe that once you have a great idea, you’ve hit the jackpot, and you should guard that idea with your life in case some opportunist comes and steals it. However, the reality is that ideas are nothing, until they’re tangible and have become innovations that add […]

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08 Sep 2015

Stages of the startup lifecycle

Birth, growth, reproduction, and death. In the same way as humans go through life stages, startups go through phases that entrepreneurs should be aware of in order to effectively guide their projects. Max Marmer, founder of Startup Genome, presents six. It seems essential to know how to face each of them so the startup survives: […]

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08 Sep 2015

What makes a brand successful?

With the volume of competition that businesses face in most industries, it’s never been more important to stand out and develop a unique identity and value proposition through strategic branding. While it’s obviously important to offer a quality product or service, effective branding is often at the heart of the companies that thrive. According to […]

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08 Sep 2015

New design trends

Who can forget the GIFs of the ‘90s, or the more up-to-date focus on flat design? Recently, we’ve seen a surge in popularity of responsive web design, as more and more sites join the drive to become ‘mobile ready’ which is now even more important in the wake of Google’s Mobile Friendly update. Let’s examine […]

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